What are the benefits of working with a Facebook Ads agency?
Posted: Fri Sep 02, 2022 6:48 am
It's an advertising agency that is primarily focused on Facebook advertising. A Facebook Ads agency creates the advertising strategy, sets the advertising goals, and creates and optimizes the various advertising campaigns on both Facebook and Instagram.
A full-funnel ad agency would usually have an entire team of ads experts, copy editors, and graphic designers. The scope of the work depends on your monthly budget, meaning an agency would charge you a monthly retainer on top of your advertising costs.
The Facebook algorithms are always changing, especially after the iOS 14 changes destroyed Facebook's ability to track iPhone users. So it's becoming more and more difficult for business owners to know how to optimize every advertising campaign on the social media platform.
A Facebook advertising agency should have a few years of experience running Facebook ads and working with other businesses in your niche and they can use all the data they've gathered and their experience with best practices to really scale your ads.
Is Facebook Ads your bread and butter?
Sometimes you could find a social media marketing agency that offers a variety of digital marketing services, among them is Facebook marketing.
You want to make sure that they at least have a dedicated ads team. It's better to work with an agency that is focused on Facebook ads because then you get the most out of their ongoing campaign management. They would be better positioned to hit your business goals and help you scale in a shorter amount of time.
A full-funnel ad agency would usually have an entire team of ads experts, copy editors, and graphic designers. The scope of the work depends on your monthly budget, meaning an agency would charge you a monthly retainer on top of your advertising costs.
The Facebook algorithms are always changing, especially after the iOS 14 changes destroyed Facebook's ability to track iPhone users. So it's becoming more and more difficult for business owners to know how to optimize every advertising campaign on the social media platform.
A Facebook advertising agency should have a few years of experience running Facebook ads and working with other businesses in your niche and they can use all the data they've gathered and their experience with best practices to really scale your ads.
Is Facebook Ads your bread and butter?
Sometimes you could find a social media marketing agency that offers a variety of digital marketing services, among them is Facebook marketing.
You want to make sure that they at least have a dedicated ads team. It's better to work with an agency that is focused on Facebook ads because then you get the most out of their ongoing campaign management. They would be better positioned to hit your business goals and help you scale in a shorter amount of time.